The following is a breakdown of GRS’ Market Analysis reports, in descending order of complexity and depth. These tiers of reports are merely guidelines for our typical levels of service, if your organization has any specific needs, we have the capabilities to write custom reports to fill any requirements. If you would like to inquire about custom Market Analysis reports, or pricing for any of the services listed below, please Contact Us.
GRS Market Analysis Services:
- Market Intelligence Report – A two-month engagement, beginning with approximately 20 hours of internal review, where GRS conducts interviews and evaluations throughout the company to gain a better understanding of the organization’s culture, branding, procedures, products, and strengths. This helps us better understand positioning strategy in the federal government. This information is combined with extensive research on opportunities, marketing events, competition analysis, government reports, and intelligence on government to provide our clients with a comprehensive picture of the government landscape, and their role within it, along with the Sales Playbook, which acts as a roadmap for how to accomplish those goals.
- Industry Research Report – A Similar to the Market Intelligence Report, but a less in depth engagement. The breadth of this report is slightly less than the Market Intelligence Report, as it does not include interviews, and includes more industry relevant data, this is designed to give an overall look at the state of the industry and its strength in the government space. This includes an in depth look at current and past opportunities, competitor landscapes, as well as the sales playbook, and government information sections found in the complete Market Intelligence Report.
- Sales Playbook – The Sales Playbook is an actionable report, containing a summary of information generally found elsewhere in other reports, along with sample forms such as a sole source J&A and contact info of government officials (these are found in the Sales Playbook section of every tier of report). This provides a straight forward view of activity in the government space and recommended strategy. For those companies that are looking for a quick roadmap on where to take their company next, the Sales Playbook will help set that foundation.